7-Eleven’s Web3 Bday! | Web3 Daily

TL;DR

• In celebration of seven/11, 7-Eleven launched a recreation which let customers declare a Slurpee cup and fill it with their distinctive combine of 4 flavors. They might then declare their “Slurpee Vibe Digital Collectible,” which is an NFT, constructed on Polygon.

• Branding is vital, and thus far, among the most profitable NFT tasks from current manufacturers have steered away from the time period. Reddit, for instance, referred to as them ‘Avatars.’

• These ‘digital collectibles’ are soul certain – that means they can not be offered or transferred to a 3rd get together.

Full Story

In case you missed it, yesterday was “Slurpee Day” at 7-Eleven.

(7-Eleven’s birthday; July seventh; or ‘7/11,’ for people within the US).

Which meant free Slurpees!!

“Cool story, what’s this should do with Web3?”

Honest level.

Effectively, in celebration of the momentous day, 7-Eleven launched a recreation which let customers declare a Slurpee cup and fill it with their distinctive combine of 4 flavors: Cherry, Blue Raspberry, Pina Colada, and Summertime Citrus.

They might then declare their “Slurpee Vibe Digital Collectible,” which is an NFT, constructed on Polygon.

(The identical low cost and quick Blockchain that hosts NFT collections from Starbucks, Reddit, Mastercard and many others.).

Right here’re two attention-grabbing issues Sevs Elevs did right here:

1. Discover they referred to as them ‘digital collectibles,’ not ‘NFTs.’

   Branding is vital, and thus far, among the most profitable NFT tasks from current manufacturers have steered away from the time period. Reddit, for instance, referred to as them ‘Avatars.’

2. These ‘digital collectibles’ are soul certain – that means they can not be offered or transferred to a 3rd get together.

   On one hand, this implies 7-Eleven will not earn money on secondary gross sales. Then again, it is a barely ‘safer’ possibility for a giant company; and the probabilities of them getting caught up in any type of state of affairs the place customers ‘recreation the system,’ is way decrease.

It is nice to see extra large corporations experiment and bounce into the Web3 area.

(Even when they do not use Web3 terminology).