A Temperature Check on the Metaverse — Has the Vision Pro Moved the Needle in Any Way?
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Within the two years we’ve been writing in regards to the metaverse, that is the primary time the idea really feels each viable and fascinating.
Why?
Trigger ever because the Apple Imaginative and prescient Professional got here out, our YouTube feeds have been inundated with content material surrounding Imaginative and prescient Professional and its options, just like the Quest 3, Bigscreen Beyond, and Immersed Visor.
However right here’s our fear:
What if we’re caught in an algorithmically fenced echo chamber? (As a result of in fact we’re getting fed VR content material — we’ve been following it for years!)
In an try to calm these fears, we’re going to dig into some numbers across the Imaginative and prescient Professional and see:
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What number of models have shipped
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What number of Imaginative and prescient Professional native apps can be found
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What number of of these apps are literally getting used
(Trigger if Apple wins right here, the remainder of the business will be capable of experience its coattails).
Okay, so solutions 1 & 2: an estimated 200,00+ models have offered, and the headset launched with 600 Imaginative and prescient Professional native apps (together with 1M+ iPad app ports).
We’re taking a look at native apps as a result of they benefit from the Imaginative and prescient Professional’s ‘spatial computing’ talents (which is a baseline {hardware} requirement for the metaverse, aka ‘the 3D digital web’).
Now for the burning query — what number of of these apps are really getting used?
First, a pallet cleanse…
Bear in mind, tons of/hundreds of downloads per day ain’t a lot for an app on iPhone (which has 1B+ customers), however on Imaginative and prescient Professional’s 200k set up base, they’re rattling close to business main.
Right here’re some notable stats we gleamed from The Immersive Wire:
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JigSpace (view/deconstruct 3D objects) noticed 14k installs in week 1!
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Information Ticker (a paid information app) is receiving 300+ downloads a day
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Juno (a Imaginative and prescient Professional native YouTube participant) broke into the (general) prime 10 within the Picture & Video class shortly after the machine’s launch.
The takeaway:
These numbers are spectacular (relative to the variety of whole Imaginative and prescient Professional’s on the market)! The apps themselves? Not a lot.
That ‘killer app’ for the Imaginative and prescient Professional — the one which’s going to persuade on a regular basis folks to fork out $3,500 for a headset? It’s nonetheless but to be found.
Persistence is a advantage 🧘
