AI Analytics Firm Helika Launches $50 Million Crypto Gaming Accelerator
Helika, an AI-powered analytics agency targeted on the online game trade, introduced Thursday the launch of Helika Speed up—an accelerator program aimed toward supporting studios worldwide in growing blockchain video games and sustaining development in customers and income.
The initiative is backed by enterprise capital companies together with Pantera, Spartan Capital, Sfermion, and others, who’ve pledged to collectively make investments as much as $50 million in chosen studios.
Helika—which has labored with such publishers as gaming big Ubisoft and Bored Ape Yacht Membership maker Yuga Labs—will present steering in tokenomics, chain choice, knowledge analytics, and advertising. It is going to additionally give studios entry to its AI recreation administration platform offering insights into consumer conduct, NFT efficiency, and social media analytics.
“The objective of the initiative is to deal with the frequent challenges confronted by recreation builders, corresponding to entry to capital and strategic trade contacts, which may impede their means to convey new and thrilling video games to market shortly,” Helika co-founder and CEO Anton Umnov informed Decrypt’s GG. “Founders rely upon so many issues to go proper to be able to construct video games that individuals love.”
Umnov added that the accelerator program’s launch “isn’t timed to coincide with market tendencies like a bull run,” however somewhat “displays a long-term dedication to the gaming trade” as the corporate grows. It additionally follows a current $8 million Collection A funding spherical for Helika.
Helika Speed up will give attention to “earlier-stage studios” which have already raised some funding, he stated, and are deep into constructing useful video games and need assistance with in-game economics. The corporate’s AI-driven analytics instruments use knowledge on participant conduct and wishes to assist inform advertising campaigns and recreation design alike.
Whereas the announcement prominently notes the give attention to crypto video games, Umnov stated that Helika Speed up will even work with studios growing conventional video video games, as effectively.
Editor’s be aware: This text was written with the help of AI. Edited and fact-checked by Andrew Hayward.