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Anime Meets NFTs: Dentsu and Azuki Launch “Enter The Garden” Series

Dentsu Inc. has partnered with Chiru Labs, creators of the globally well-liked Azuki NFT undertaking, to develop an anime anthology collection titled “Enter The Backyard,” that may make the most of the Azuki IP. The trilogy is directed by famend anime director Goro Taniguchi, recognized for his work in “One Piece Movie Crimson” and the “Code Geass” collection. 

Azuki NFTs Meets Anime

Right this moment, viewers can watch the trailer for “The Ready Man,” the primary episode of the trilogy “Enter The Backyard.” The whole episode will premiere solely on Azuki.com and Azuki’s YouTube channel on Tuesday, April 30, 2024, with subsequent episodes to observe within the coming months. 

Azuki is understood for its NFT assortment that showcases characters influenced by anime-style artwork and streetwear. This anthology collection represents a novel collaboration between NFTs and animation, that includes cameo appearances by NFT characters owned by the group.

As well as, Azuki & BEANZ NFT holders have business rights to their NFTs/IP, permitting them to develop companies and merchandise based mostly on this IP. In accordance with the announcement, Episode 1 will showcase a few of these ventures, providing a brand new tackle product placement by selling group member companies inside the storyline.

A Star-Studded Staff

The “Enter The Backyard” anthology is spearheaded by famend anime director Goro Taniguchi, recognized for his work on well-liked titles akin to “One Piece Movie Crimson” and the “Code Geass” collection. 

Moreover, the primary episode, “The Ready Man,” options contributions from business figures like Junichi Yamamoto, concerned in tasks akin to “The Legend of Zelda: Tears of the Kingdom,” and Kinu Nishimura, recognized for her character design work within the “Avenue Fighter” collection. Voice skills Akari Kito and Tomokazu Sugita, recognized for his or her roles in hit anime exhibits like “Demon Slayer” and “Gintama,” additionally contribute to the collection.

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A World Initiative

Japanese anime has a massive global following, and Dentsu has been actively investing in and producing refined anime content material whereas selling anime tradition worldwide for a few years. Yusuke Nii, Head of Anime Operation at Dentsu, emphasised the corporate’s dedication to adapting its manufacturing and distribution methods, “Transferring ahead, we’ll proceed to evolve our method to anime manufacturing and distribution in response to the altering wants of viewers and the media scene.”

Zagabond, Founder and CEO of Azuki/Chiru Labs, expressed pleasure about this collaboration, stating, “We’re thrilled to associate with one of the best within the business and work with creatives who’re excited to experiment with new, community-driven IP. By way of our collaboration with Dentsu, Goro Taniguchi and your entire artistic staff, we’re honored to current this unimaginable anthology to anime followers worldwide, and that is solely the start.”

Final month, The Arbitrum Basis introduced a collaboration with Azuki and the Weeb3 Basis to launch AnimeChain, a Web3 anime undertaking. This modern initiative goals to revolutionize the anime business by integrating Web3 expertise to reinforce the worldwide anime expertise. The undertaking will amalgamate first and third-party anime content material, video games, merchandise, and NFTs, marking a brand new period in anime fandom.

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