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Korean Travel Retailer Store Duty Free to Expand NFT Marketing


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Hyundai Division Retailer Obligation Free, a famend journey retailer based mostly in Seoul, has been trailblazing its means by the NFT advertising and marketing panorama.

A latest collaborative enterprise with an revolutionary digital artwork agency and a metaverse service supplier has additional solidified its place on the forefront of NFT advertising and marketing​​.

NFT Advertising and marketing: A Distinctive Method

In an industry-first, Hyundai Division Retailer Obligation Free has leveraged the experience of SMATh World to create two distinctive digital characters. One is Newnique Traveler, and the second is Banana Noma. These characters are featured prominently in on-line and offline pop-up shops.

Certainly, they create an immersive expertise that blends digital artwork and retail in a charming means​.

A spokesperson for Hyundai Division Retailer Obligation Free stated that it’s a spectacle of digital artistry. It showcases and sells digital artwork and items based mostly on the 2 distinctive characters​​.

Banana Noma at Hyundai Division Retailer Obligation Free. Supply: HDDFS

Moreover, in collaboration with Olim Planet, Obligation Free additionally launched The Misplaced Cosmos. This digital pop-up retailer is designed to move prospects right into a digital procuring atmosphere.

Right here, prospects should buy a various vary of products. These embrace hoodies and t-shirts, all inside the retailer’s immersive digital atmosphere​.

Furthermore, the retailer launched an unique supply to boost buyer engagement. It enabled customers to buy a limited-edition, credit score card-shaped gold bar imprinted with a personality emblem.

The purpose is to entitle the client to a complimentary digital NFT character.

Newnique Traveler Gold Card. Supply:HDDFS

In consequence, this distinctive strategy provides worth to the client’s procuring expertise and underscores the retailer’s dedication to revolutionary NFT advertising and marketing methods​​.

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Pioneering Digital Tendencies

By way of its pioneering NFT advertising and marketing initiatives, Hyundai Division Retailer Obligation Free seeks to guide digital traits in Korea.

By working carefully with digital corporations and leveraging the potential of digital areas such because the metaverse, the retailer goals to broaden its gross sales channels and supply prospects distinctive, partaking experiences​​.

The way forward for retail lies within the digital realm, and Hyundai Division Retailer Obligation Free seems to be main the cost. Consequently, revolutionizing the client expertise with its cutting-edge NFT advertising and marketing methods.

NFT Customers Worldwide. Supply: Statista

As the corporate expands its digital presence, it units a brand new normal for the duty-free market. Moreover, buyer interplay and engagement are seamlessly woven into the material of digital innovation.


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