Metaverse

The Speedy 40 VIA is Here!

Louis Vuitton brings its iconic Speedy bag to the style scene and it’s now accessible as an NFT for the Louis Vuitton Treasure Trunk NFT holders.

TL;DR

  • Louis Vuitton collaborates with Pharrell to create a brand new NFT model of the long-lasting Speedy bag, accessible solely for Treasure Trunk NFT holders.
  • The VIA Treasure Trunk is an NFT assortment providing unique entry to Louis Vuitton’s web3 group, offering entry to unique product releases, occasions, and launches.
  • The bodily model of the Speedy bag can be launched in January 2024, whereas the NFT model is offered to Treasure Trunk holders.
image of Pharrell Williams wearing a Louis Vuitton bag available as NFT
Louis Vuitton presents unique entry to its newest Speedy digital bag mannequin for all Treasure Trunk holders.

Louis Vuitton x Pharrell: What’s The New NFT Collab About?

The luxurious trend model Louis Vuitton revealed its Speedy 40 VIA this week. The corporate has collaborated with Pharrell, their Males’s Artistic Director, to revamp the long-lasting Nineteen Thirties bag as an NFT. This collectible can be accessible for Treasure Trunk NFT holders solely.

In truth, Pharrell was the primary to indicate off the bodily model of the bag throughout LV’s runway present for the 2024 Paris Trend Week. Accordingly, the bodily luggage will launch in January 2024.

Twitter screenshot of a Louis Vuitton bag announcement for its VIA Treasure Trunk community
Louis Vuitton revealed the news of its Speedy bag NFT accessible for VIA Treasure Trunk holders on social media.

What’s the VIA Treasure Trunk assortment?

VIA Treasure Trunk is an NFT assortment that gives unique entry to LV’s web3 group. The digital property launched on June eighth for a whopping $42K per piece, and for motive.

In response to LV, the phygital NFTs can be a gateway for unique product releases, occasions, and likewise new launches. Moreover, the model’s Speedy bag launch is the primary instance of this sort.

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Notably, many prime celebs like Dua Lipa, Rihanna, and Paris Hilton love this bag mannequin. Due to this fact, which means Louis Vuitton followers’ curiosity of their VIA Treasure Trunk will improve.



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