Thirdweb Hires Ex-Meta Executive to Expand Web3 Gaming

Atif Khan, beforehand an government at Meta, has joined Thirdweb as the brand new Vice President of Gaming. This hiring comes as a part of Thirdweb’s mission to foster progress within the Web3 gaming sector, a dedication demonstrated lately after they constructed a sport fully from scratch.

Headquartered in San Francisco, Thirdweb is a startup that provides a complete Web3 infrastructure toolkit. This permits builders to assemble decentralized purposes, together with blockchain video games and NFTs. Final 12 months, the corporate raised $24 million in a Sequence A funding spherical, reaching a valuation of $160 million. Haun Ventures, Polygon Labs, and Shopify have been among the many notable buyers who participated within the funding spherical.

Atif Khan: A Strategic Rent for Thirdweb’s Imaginative and prescient

Atif Khan brings a wealth of expertise, having served because the Chief Working Officer at Stardust and the Head of Mid-Market & In-App Advertisements for International Gaming at Meta. He seems to be ahead to using Thirdweb’s intensive toolkit in service of sport builders.

Thirdweb’s fundamental goal is to streamline the method of Web3 sport growth. To this finish, they provide a complete answer that alleviates builders’ have to navigate a number of platforms. Nevertheless, additionally they cater to builders who require particular elements from different service suppliers.

Whether or not a studio opts for a unique RPC node or index relay supplier, Thirdweb can accommodate such selections, embodying its versatile method. This modularity aligns with the present development amongst customers who need tailor-made experiences, notably relating to pockets choices, which embody good, native, custodial, or non-custodial wallets.

Web3 Warriors: Showcasing Thirdweb’s Capabilities

To exhibit the effectiveness of their toolkit, Thirdweb lately designed an on-chain survival motion sport named Web3 Warriors. In simply three weeks, the sport was launched to Base’s testnet, an Ethereum layer-2 scaling community developed by Coinbase. It noticed spectacular engagement, attracting over 500 gamers and logging over 1,000 classes within the first week alone.

Thirdweb locations excessive significance on creating video games that provide pleasing gameplay and promote person engagement. Integrating blockchain options, comparable to non-custodial wallets and beauty NFTs, is a big a part of their gaming growth method. In addressing the challenges the play-to-earn mannequin poses, Thirdweb seeks to prioritize leisure worth over merely offering cryptocurrency rewards.

Atif Khan anticipates a shift within the trade’s focus in direction of the added worth that blockchain can provide customers and builders. He factors to fashionable video games like Sweet Crush as examples of the essential function neighborhood and social elements play in a sport’s success. By means of the creation of accessible cell video games, Thirdweb goals to drive the adoption of Web3 know-how and set up itself as an important developer software within the Web3 ecosystem.